Introduction
Our dream is to be the Best Beer Company in a Better World. We strive to have a positive impact in everything we do.
Achieving this goal starts with providing the highest-quality products and the best consumer experience possible. It is through the success of our business that we create the opportunity to deliver on our wider Better World commitments. These fall under three pillars: responsible drinking, the community and the environment.
Our work on responsible drinking is a serious, daily commitment. As a leader in the brewing industry, and a founder of the Portman Group and a patron of the independent charity Drinkaware, we actively promote the responsible enjoyment of our products and are vigorous in discouraging alcohol abuse.
We are determined to play our full role in strengthening communities. We make a positive impact not only by creating jobs but also through our charitable work and by encouraging volunteering. Hundreds of our employees donate their time and energy to make our communities a better place.
On the environment, we recognise that the high quality of our drinks depends upon the quality of their raw materials. So the responsible stewardship of land and water is vital to our business success. But ensuring we don’t waste natural resources is also essential for the long-term health of communities and our planet. We have ambitious environmental goals to reduce energy use, carbon emissions and increase our recycling and re-use rates by 2012.
Our 2011 Global Citizenship Report covers our work on the three Better World focus areas – responsible drinking, environment, and community. Read the report here.
